The inaugural BMW Art Generation unveils a new era of African art collectors


By Liondelwa Masuku

Experience the dynamic synergy of art and innovation at the BMW Art Generation, a groundbreaking collaboration between BMW Young Collector's Co and FNB Art Joburg. From September 1st to 3rd, 2023.

The vibrant pulse of contemporary African art at the inaugural BMW Art Generation, a thrilling collaboration between the BMW Young Collector's Co and FNB Art Joburg. 

From September 1st to 3rd, 2023, this electrifying event at William Kentridge's Centre for the Less Good Idea promises a weekend that transcends artistic boundaries. 

On Saturday 2 September SO | The Academy for the Less Good Idea presents HOW | Showing the Making: The Great Yes, the Great No as part of the @fnbartjoburg BMW Art Generation at Arts on Main.

Immerse yourself in a star-studded program featuring visionaries like Hans Ulrich Obrist, Chika Okeke-Agulu, and Rem Koolhaas, who will ignite conversations at the intersection of art, culture, and innovation.

Fuel your passion for art as you explore open studios, savour performance art, and groove to live music. Delve into a boutique lifestyle market brimming with the finest designs and culinary delights, as you connect with artists, curators, and fellow enthusiasts. 

The BMW Art Generation brings together celebrated figures and emerging talents, carving a space for black intellectual tradition and fostering innovation. 

Instagram photo of BMW Young Collectors Co. Members honoured an invitation to visit Nandipha Mntambo’s studio.

By promoting dialogue and knowledge exchange, this weekend is more than an event; it's a catalyst for a new generation of collectors, dedicated to preserving the essence of African art for years to come.

The BMW Young Collectors Co beckons those who aspire to shape the art world, offering exclusive access to artist studios, private receptions, and collector conversations. 

Instagram photo of BMW Young Collectors Co

With a focus on redefining art patronage, this initiative stands at the forefront of supporting the South African art market. At The Chairman, an embodiment of Langa's dynamic patronage, encounter works by icons like Mary Sibande and Sam Nhlengethwa. 

Beyond traditional galleries, this visionary space opens doors to imminent collectors, fostering a deep connection between art, audience, and the rich narratives of Africa's contemporary art scene.

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BMW Art Generation

BMW Young Collector's Co

FNB Art Joburg

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