The first generational natural hair & bodycare brand : NativeChild

By Lindelwa Masuku

This week, we're excited to introduce you to Sonto Pooe, the founder of NativeChild, a natural hair and body care brand that focuses on using organic, natural ingredients to nourish and strengthen hair. Pooe started the brand with the goal of providing a solution for the underserved needs of women of color. 

NativeChild is a natural hair and body care brand founded in 2016, that caters to the underserved needs of women of color. 

The brand focuses on using natural, organic ingredients to nourish and strengthen natural hair. Their products are free of harsh chemicals and synthetic fragrances, making them a great choice for those with sensitive scalps or for those looking to use more natural hair care products.

Notable products include the Milk n Honey Moisture Crème, a lightweight leave-in conditioner infused with luxurious oils like avocado oil to deeply moisturize and nourish hair, 

And the Moisturizing Shampoo, a sulfate, silicone, and paraben-free formula that gently cleanses hair while also moisturizing and nourishing it. 

The brand also offers a wide range of hair oils like the Hair Growth Oil, a blend of oils that promote hair growth and strengthen hair. 

Black hair is unique and requires special care to maintain its health and vitality. 

Using hair products that are specifically formulated to protect and moisturize black hair, free of harsh chemicals and tailored to your hair type and texture is crucial in achieving healthy and beautiful hair. 

It is important to do your research, and to not be afraid to experiment with different products until you find the perfect ones for your hair needs.

Next week, we will shine the light on another aspirational business story and creative we see Changing the Narrative. 

Article Tags

Natural hair

Native Child

Black & Beautiful


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